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About Woman Within®


We are Woman Within® and our commitment to comfort, style and value is the hallmark of our brand. With extensive experience designing fashions in sizes 12W to 44W, we remain the leader in women’s plus-size apparel.

We previously distributed the Lane Bryant Catalog, which satisfied every apparel need of the plus-size woman, including lingerie, sportswear, suiting and special occasion wear. Woman Within® catalog will continue to do so, because we know our customers and will continue to offer great merchandise that meets their individual needs.

With our recent name change, we wanted more than just another name—we wanted a definition. After reviewing years of correspondence with our customers, we confirmed that a Woman Within® customer buys from us because she cares about how she feels as much as about how she looks. She wants to feel comfortable in her clothes, confident in herself and smart about the value she receives. Equally important, a Woman Within® customer wants to be fashionable without being a victim of short-lived fashion trends. That is why we now offer the broadest selection of sportswear, career clothing, special occasion apparel, outerwear, intimate apparel, shoes (to size 14WW and plus-calf boots), and now fragrance and accessories. Our online shop offers speed, privacy, and over 1,000 styles, so our customers can be both comfortable and fashionable.

Woman Within® is not only our new name, it is our promise that we will always acknowledge each customer’s “inner voice,” the one that asks for the comfort, quality and value she has come to expect from our company. Woman Within® reflects our customers’ needs and respects their desires, building on our early commitment to an individual customer’s shape, size and age.

Woman Within® will make you feel confident, smart and at home.



Woman Within®
P.O. Box 4408
Taunton, MA 02780-0433
(800) 677-0216
For answers to questions you may have, click here

Woman Within® is a highly ethical company and requires the highest standard of conduct from its employees and business partners. As members of the Direct Marketing Association (DMA), the largest association for consumers and businesses interested in direct marketing, we adhere to the Guidelines for Ethical Business Practice, Shopping and Consumer Rights and the DMA's Privacy Promise.